If you don't rank, you don't pay.

 

What Is On Page Optimization?

There are two areas of practice when it comes to Search Engine Optimization. The first one is called "Onpage Optimization" or "Onsite Optimization", which revolves around improving a website's content, site structure, speed, usability and other internal factors. The second (Offpage or Offsite Optimization) concerns with building inbound links from reputable sources and gaining social media engagement through different channels.

When it comes to on-site optimization, front-end programmers and webmasters put a lot of thought into using the right framework or CMS for a site like Wordpress which makes plugins for SEO-friendly pages readily available. With off-page optimization, linkbuilders should ensure that links being built comply with Google's Webmaster Guidelines.

Good content needs to be coupled with a website which is well-formatted for users and search engines. A sound website architecture observes best practices in HTML code, and avoids quality indicators often associated with poor quality sites, such as linking to spammy sites, being not easily crawlable by search engines or having duplicate titles and meta tags.


Is my website properly optimized?

Human reviewers are still the best judge when it comes to evaluating the overall on-site optimization statistics of a website. Nevertheless, there are countless tools online which can check for different aspects of a website, such as W3C Compliance, Moz, to name a few. We also built a simple one to assess on-site optimization

To find out how many pages are optimizing for a particular keyword, please use the Page Optimization Tool below: